Information Services
The world is evolving at a breakneck pace, with ever-changing consumer behavior. Information Services enables faster, better business decisions, based on real-time transaction data and proprietary analysis that is only available from MasterCard Worldwide.
- Offer access to relevant and actionable intelligence based on 65 billion anonymized, real transactions from 1.7 billion cardholders in 210 countries worldwide
- Forecast consumer behavior with proprietary information and expertise only MasterCard can provide
- Help clients make better decisions with real-time intelligence based on billions of cleansed transactions
Information Services uses rich transaction data overlaid with deep insights from industry experts to deliver information for Media, Risk, Businesses, and Payments. Clients can opt for customized solutions or standard models and indexes.
- Customized data and intelligence
- Customized and standard reports
- Customized analytics
- Custom and standard propensity models
- Custom and standard probabilistic scores
- Licensed transaction variables
MORE THINGS TO EXPLORE
Intelligence on market and sales performance relative to a set of competitors at the location level delivers valuable insight for merchants.
Allocate resources and plan more effectively with reliable customer spending data across a broad variety of vertical categories
PROPENSITY MODELS FOR MARKETING
Scores reflect a cardholder’s likelihood to engage in a behavior or respond to an offer, enabling precision marketing. .
Stratifying customers into discrete groups based on actual spending behavior fosters more-effective marketing decisions and more-relevant offers. .
Affordable custom surveys quickly gather key top-line insights drawn from the industry's most comprehensive cardholder panel. .
Evaluate strategies for maximizing your profitability with reliable, timely information about your customers and how they stack up against the industry and in the areas you operate
Benefits
Uncover Opportunities
Deep subject-matter expertise offers the experience to know where opportunity lies.
Drive Growth
Data-driven solutions based on proprietary intelligence and analytics help identify revenue and growth potential more quickly.
Facilitate Sound Decision-making
Real-time consumer intelligence helps make better decisions faster.
