Susan Grossman
Group Head, Targeted Advertising
Telephone: 914-249-1047
Susan Grossman is Group Head of Media Solutions, Information Services for MasterCard Advisors. She has global responsibility for leading efforts to directly monetize differentiated data assets and analytics by leveraging them to help advertisers, advertising intermediaries, and media properties improve media ROI through more effective targeting.
Prior to joining MasterCard, Susan spent eighteen years with SymphonyIRI Group where she held a variety of analytic and management positions. Most recently, she was responsible for building an automated analytics business leveraging proprietary data, models and technology to provide real-time, predictive business solutions for consumer packaged goods manufacturers.
Susan holds a B.A. in Communications from Boston College and an MBA in Marketing from Northeastern University.
